The Entrepreneurship Development Training Program on Rural Products
Making was inaugurated with great enthusiasm, aimed at empowering women
from self-help groups (SHGs) by providing entrepreneurial skills for rural
product-making. The ceremony began with the Tamil Thai Valthu, symbolizing a
promising start.
The chief guest, Mrs. Prema of Prema Garments, delivered an
inspiring keynote address on the importance of entrepreneurship for women’s
empowerment and highlighted market opportunities for rural products. Dr. T.
Deepa, the program coordinator, outlined the training sessions focusing on
business opportunities, branding, financial planning, and marketing strategies.
Testimonials from successful SHG members underscored the transformative
potential of entrepreneurship.
The formal inauguration was conducted by Mr. Sundar, Orathur Panchayat
President, who expressed best wishes to the participants. The event concluded
with a vote of thanks, setting the stage for impactful training sessions.
Day 1 - 27.11.2024
The first day
focused on practical skills in cloth bag making, nighty stitching, and garment
designing, essential for enabling participants to start small-scale businesses.
- Cloth Bag Making:
- Objective: Teach eco-friendly, reusable bag production to reduce plastic
waste.
- Key Skills: Cutting, stitching, and embellishment techniques using fabrics
like cotton or jute.
- Marketability: High demand for sustainable products, suitable for local and bulk
orders.
- Benefits: Minimal investment, skill enhancement, and environmental
conservation.
- Nighty Stitching:
- Objective: Train participants in tailoring women’s nightwear to tap into
steady market demand.
- Key Skills: Pattern cutting, stitching techniques, and customization options
like lace and embroidery.
- Marketability: Opportunities in local markets, boutiques, and online platforms.
- Benefits: High earning potential and the ability to start home-based
tailoring businesses.
- Garment and Fabric
Designing:
- Objective: Introduce creative techniques to add value to garments and
fabrics.
- Key Skills: Block printing, tie-dye, embroidery, and garment styling.
- Marketability: High-value, niche market for unique handmade designs.
- Benefits: Encourages creativity, collaboration with boutiques, and enhanced entrepreneurial skills.
The inaugural
ceremony and Day 1 activities marked a strong beginning to the training
program, fostering self-reliance, skill development, and rural economic growth.
The first training day successfully achieved its objectives, focusing on practical clothing bag-making skills, nighty stitching, and garment design. Completing these activities successfully on the first day laid a strong foundation for the participants to embark on their entrepreneurial journeys, aligning with the program's goals of skill development and rural economic growth
DAY 2: 28.12.2024
The
second day of the Entrepreneurship Development Training Program focused on
equipping women from self-help groups (SHGs) with skills in herbal soap making
and chemical product manufacturing, emphasizing practical training,
entrepreneurial knowledge, and sustainability.
1.
Herbal Soap Making:
Participants
were trained to create eco-friendly herbal soaps using natural ingredients such
as Neem, Turmeric, and Aloe Vera. The session covered:
Practical
Training: Hands-on soap-making using cold and melt-and-pour methods,
incorporating natural additives and essential oils for fragrance and skin benefits.
Packaging
and Branding Workshop: Techniques for designing eco-friendly packaging and
creating unique brand identities were introduced, including tools for label
creation and marketing materials.
Entrepreneurship
Training: Basics of starting a business, financial planning, pricing, and
leveraging government schemes for rural entrepreneurs were explained.
Marketing
Strategies: Tips for promoting herbal soaps in local markets, fairs, and online
platforms were shared, along with customer engagement and sales network
creation.
Sustainability:
Participants were encouraged to adopt biodegradable packaging, minimize waste,
and practice environmental conservation.
2.
Simple Chemical Products Training:
Participants learned about the production and safe handling of commonly used chemical products, including bar soaps, liquid soaps, and cleaning solutions. Key activities included:
Bar Soap Production: Mixing oils and lye safely, adding fillers and fragrances to enhance affordability and appeal.
Liquid
Soap and Cleaner Making: Demonstrating recipes for liquid hand soap,
dishwashing liquid, and multipurpose cleaners.
Safety
Measures: Emphasis on using personal protective equipment (PPE) and proper
storage and handling of chemicals.
Packaging
and Branding: Guidance on durable, cost-effective packaging and designing
attractive labels highlighting product benefits.
Marketing
and Sales Strategies: Insights into selling products in local and wholesale
markets, collaborating with retailers, and partnering with bulk suppliers.
Day 2 successfully provided participants with comprehensive skills and entrepreneurial knowledge, enabling them to develop sustainable businesses and achieve economic self-reliance
DAY 3 – 29.11.2024
The
third day of the Entrepreneurship Development Training Program focused
on Herbal Napkin Making, empowering self-help group (SHG)
women with the skills and knowledge to manufacture eco-friendly herbal napkins.
The program emphasized sustainability, health, and hygiene while providing
entrepreneurial tools to establish and sustain a business.
Key Highlights of the Day:
1.
Introduction
to Herbal Napkins and Market Potential:
- Participants
learned about the environmental impact of conventional sanitary products
and the benefits of biodegradable herbal napkins.
- Market experts
highlighted the growing demand for eco-conscious products, presenting
this as a lucrative business opportunity.
2.
Understanding
Materials and Sourcing:
- Training covered
the use of natural materials like bamboo fiber, neem, aloe vera, tulsi,
and cotton in herbal napkins.
- Practical
guidance was provided on sourcing quality raw materials at affordable
prices.
3.
Production
Techniques:
- Participants were
guided through the manufacturing process, from shaping raw materials to
infusing herbal extracts.
- Hands-on sessions
included operating manual and semi-automatic napkin-making machines to
ensure production efficiency and consistency.
4.
Quality
Assurance and Packaging:
- Emphasis was
placed on hygiene and maintaining high-quality production standards.
- Eco-friendly
packaging options were introduced, catering to environmentally conscious
consumers.
5.
Entrepreneurship
Skills Development:
- Sessions covered
business planning, cost calculation, pricing strategies, and marketing
techniques.
- Participants were
trained in branding and creating a unique identity for their products.
- Guidance was
provided on leveraging various sales channels, including local markets,
online platforms, and partnerships with NGOs and schools.
6.
Financial
Management and Funding:
- Training included
financial management, profit reinvestment strategies, and maintaining
sustainable profit margins.
- Information on
government schemes, microfinance options, and grants available to women
entrepreneurs was shared.
7.
Sustainability
and Community Impact:
- The program
concluded with a discussion on the social and environmental benefits of
herbal napkins.
- Participants were
encouraged to become advocates for menstrual hygiene and sustainability,
spreading awareness within their communities.
Impact and Outcome:
Day 3 successfully equipped participants with the technical, entrepreneurial, and financial skills needed to produce and market herbal napkins. The training not only prepared them for economic independence but also empowered them to contribute to environmental sustainability and community well-being.
The
Entrepreneurship Development Training Program successfully conducted a
series of practical, skill-based workshops for self-help group (SHG) women in Orathur
Village, Kanchipuram district, Tamil Nadu focusing on empowering them with
entrepreneurial skills and sustainable business practices.
Impact:
Participants learned to produce and market herbal napkins, empowering them to
address social and environmental challenges while achieving economic
independence.
Overall Program Impact:
Over the three days, the program successfully:
- Empowered women
with technical and entrepreneurial skills in making eco-friendly products.
- Enhanced
participants' understanding of sustainability and community impact.
- Prepared them to
start small-scale businesses, fostering economic independence and
environmental consciousness.
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